how about creating a cryptocurrency, which can facilitate game play?
create a cryptocurrency and give everyone free cash, like 1000 freecoins,
make paid to enter tournaments, plus make all the market sells in cryptocurrency.
so people get paid for exchanging virtual staff + drivers
you could read a article like this, and you can create a premine, therefore you've create a currency with a pre mine to give away offers and possibly freerolls to play the game and create a structure around the game that pays out in cryptocurrency.
http://cryptorials.io/how-anyone-can-make-their-own-digital-currency/
